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How to Choose the Right Gold for Your Ring

When selecting a gold ring — whether it’s a bespoke creation, an engagement ring, or an everyday piece — it’s important to understand the differences between gold types. At Olivia Ware Jewellery, we work with 9ct, 14ct, and 18ct gold, each offering unique advantages depending on your lifestyle, preferences, and budget.

Understanding Gold Carats

The carat (ct) refers to the purity of gold. Pure gold is 24ct, but because it is soft and not ideal for everyday wear, it’s alloyed with other metals such as silver, copper, or zinc to improve its strength and durability.


18ct Gold: A Timeless Choice

Composition: 75% pure gold
Ideal for: Long-term wear, heirloom-quality pieces

18ct gold is widely considered the best option for longevity. It has a rich, classic appearance and is more resistant to tarnishing and wear over time. Its higher purity makes it less likely to trigger skin sensitivities and ideal for pieces that are worn daily. If you're looking for a refined, long-lasting option with exceptional quality, 18ct gold is a worthwhile investment.


14ct Gold: Balanced and Durable

Composition: 58.3% pure gold
Ideal for: Daily wear, those seeking a balance between cost and durability

14ct gold strikes an excellent balance between strength and elegance. It is more durable than 18ct gold due to a higher percentage of alloyed metals, yet it still maintains a warm golden tone. It is a practical choice for those who want a fine gold piece with good longevity and moderate pricing.


9ct Gold: Practical and Accessible

Composition: 37.5% pure gold
Ideal for: Occasional wear, affordability

9ct gold is the most affordable option and is popular for its practicality. While it contains a lower percentage of pure gold, it is still a solid and reliable choice for everyday jewellery. However, it is more prone to tarnishing and may not retain its polish as well as higher carat options. With appropriate care, a 9ct gold ring can last many years and still look beautiful.


Making the Right Choice

Each gold type has its merits:

  • 18ct gold offers the highest level of purity, timeless elegance, and long-term wear.

  • 14ct gold provides a strong balance between value, appearance, and durability.

  • 9ct gold is a great option for those looking for affordability and function, especially with proper care.

At Olivia Ware Jewellery, we take pride in helping you select the perfect material to match your lifestyle and aesthetic. Whether you’re choosing a ring to mark a milestone or crafting a piece for everyday wear, we’re here to guide you every step of the way.

Need personalised advice? Book a Zoom consultation or send us an enquiry  — we’d be delighted to help.